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Navigating CRM Options Webinar
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When: (Thurs) April 30, 2020
3:00PM EST
Where: Webinar
United States
Contact: Chelsea May
(703) 836-2422

Online registration is closed.
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Course Description: 

This webinar was created for individuals enrolled in AICC"s Emerging Leader Program but is open to any AICC member. To learn more about AICC's Emerging Leader Program, please click here.

If you are considering implementing a customer relationship management (CRM) system or have one you aren’t using effectively to manage your sales pipeline, this informational webinar is for you. This webinar will introduce attendees to the fundamentals of CRM systems as it relates to the sales function; arm them with information on how to introduce, implement, and maintain a CRM system;  as well as provide a comparison of three popular CRM systems.

Learning Objectives:

•    Understand what a CRM is and the benefits of using one.
•    Identify the basic functionality of most CRM systems.
•    Gain knowledge on how to choose the right CRM for your needs.
•    Become equipped with information on how to propose using a CRM to decision-makers, how to get buy-in from staff, how to maintain it, and more.
•    Learn more about CRMs for B2B companies, including best practice tips and specific CRM systems
•    Compare the pros and cons of three popular B2B CRMs: Pipedrive, Salesforce, and HubSpot.


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