Thank you, Kao Collins Inc., for making this webinar possible!

Social Sales Skills Webinar | May 12, 2020 | 2:00 PM EST 

Recent events are forcing sales leaders to confront an unprecedented sales environment and discover new ways to overcome challenges to meet their numbers.

With over 45% of sales today made virtually:

• How confident are you that your sales team is prepared to sell virtually?
• What image and brand are your salespeople portraying on LinkedIn?
• Do your salespeople understand Social selling and how to approach new contacts virtually?
• What is the correct way to build trust with new customers virtually?
• How can your salespeople leverage and share content strategically?
• What should your sales team never do on LinkedIn?

Audience: All levels of sales experience

Duration: 45 minutes with 15 minutes for Q&A

Program Description:

This program focuses on upskilling AICC member sales professionals so they can compete and win in the new virtual sales world. Sales professionals who master social selling skills will enhance virtual selling skills, understand how to build relationships with current customers, increase sales velocity with new customers & gain better visibility in leveraging social selling skills to effectively and efficiently grow their sales.

Topics include approaches and tools that focus on:

• The importance of a professional LinkedIn picture
• The most important part of your LinkedIn profile
• The correct way to connect socially and build new relationships virtually
• The power of groups and sharing content
• How to identify key buyers and purchase influencers at targeted new accounts
• Action Planning – create your LinkedIn relationship building plan

Key Takeaway: Participants will understand the most effective method to apply Social Selling

Instructor:

Mark Allen Roberts, President, OTB Solutions LLC

Mark brings an exceptional background of over 35 years of sales & marketing successes, & leadership with manufacturers & distributors.

Mark has had senior sales, marketing & training development positions across a wide array of businesses, including The Timken Company, Mobility Works, Gardner Denver, VMI, Pragmatic Marketing, Frito-Lay, & many other industry leaders.

With a long history of building, training, coaching, & leading sales teams, the National Association of Sales & Marketing recognized his contributions with The Business Excellence Award. Highspot recently recognized him as one of the Top 50 for his expertise implementing Sales Enablement.

Mark is also the author of the book Branding Backwards, a keynote speaker, trainer, thought leader on LinkedIn, and his strategic business development blog No Smoke & Mirrors.

A graduate of the Executive MBA program at Kent State University, he also completed a management-development program with Harvard Business School. Mark has a passion for continuous personal improvement and helping his clients drive strategic profitable growth.When he’s not serving customers, he actively volunteers in the community. He and his wife Kecia rescue Labradors and help them find their forever homes.