Geoff Roznak, Further North, LLC.

Geoff spent a little over 36 years in the corrugated industry in varied roles, starting on the plant floor in the early 1980s and progressing through structural design, customer service, a stint as quality manager when corrugated plants were first certifying to the ISO 9000 standards, and finding his way to championing the high end of direct print on corrugated. That experience was spread over both integrated and independent converters with positions at Longview Fiber, Packaging Corporation of America, and Great Northern Corporation.

Geoff also serves with the Flexographic Technical Association (FTA) on the “Excellence in Flexography” competition committee, and currently represents corrugated converters on the FTA’s board of directors.

Geoff has a passion for printing on corrugated as well as a passion for front end process that efficiently gather critical information from customers and deliver it to the plant floor. Being optimistic that there is always a solution for problem and a way to improve the current state has led to many satisfying improvements in both processes as well as may awards for high end print.

Life away from the world of corrugated is spent with his wife of almost 30 years in the north west part of Wisconsin where he spends time fishing, training dogs, reading books and getting all of the things done that were set aside in more than three decades of “making boxes”.