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News & Press: Industry

Retail-Ready Packaging Predicted to Rise

Monday, May 13, 2019   (0 Comments)
Posted by: Alyce Ryan
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Freedonia reports brick-and-mortar stores will require more retail-ready packaging to cut operation costs and remain competitive in the e-commerce age.

Demand for retail-ready corrugated displays is projected to increase 3.2% annually to $1.8 billion in 2023, according to Freedonia’s new study, Retail-Ready Packaging.

According to analyst Cara Brosius, “Retail displays are designed to enhance the visibility of various products and therefore represent an important means for consumer packaged goods companies to drive product sales. With many consumers increasingly shopping the perimeter of supermarkets rather than the center of the store, displays are valued for the exposure they provide, especially when placed in high-traffic locations.”

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