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News & Press: Industry

Amazon Disrupting the Supply Chain

Monday, July 1, 2019   (0 Comments)
Posted by: Alyce Ryan
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Almost exactly one year ago, Amazon expanded its Merch by Amazon print-on-demand service with new items, like PopSockets, to go with the standard assortment of apparel offerings already available. Now, the company is quietly expanding its on-demand printing capabilities at facilities in Pennsylvania and elsewhere, and has been adding to its growing list of big-name client partners.

As Reuters puts it, these companies and brands are "up-ending the traditional licensing model, where brands worked with apparel wholesalers to produce garments and get them into stores." You might say that, yes, Amazon is "disrupting" the apparel and custom merchandise printing model.

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