Packaging plays a key role in the phenomenal growth of e-commerce in recent years. According to a survey from Smithers’ Pira*, e-commerce shipments increased globally by 33% between 2014 and 2016.
The success and growth of e-commerce depends on the smooth running of a complex supply chain. Corrugated packaging is one element that contributes to the successful performance of this interconnected supply chain. To deliver products safely and efficiently and satisfy customer expectations requires packaging that is functional and protective. Corrugated delivers on both fronts.
Michael D’Angelo, AICC President, said, “AICC’s E-Commerce Xperience will bring together subject matter experts, brand owners, converters and suppliers to go in-depth on how best to be successful in this dynamic market. Entrepreneurial AICC members will meet with and learn from the disrupters and challengers of retail, design, and box business status quo. Be a part of it!”