Behind the Curtain

New Breaking Down Boxes Episode Available Now

The latest episode of Breaking Down Boxes, "Behind the Curtain", offers an inspiring and unfiltered look into the entrepreneurial journey of Howard Bertram, President and Founder of Complete Design & Packaging in Concord, North Carolina. 

Hosted by George Perreira of Moyy and Brian Suarez of Inter-Continental Corp., the episode dives deep into Bertram’s vision, grit, and the unwavering faith that helped build a respected independent packaging company.

Suarez said, “Complete Design and Packaging was started on April Fool’s Day 2002, but Howard’s story is no joke!” 

Throughout the episode, listeners hear the incredible story of how Bertram transitioned from a second-shift corrugator operator to founding a now 120,000-square-foot facility, with two additional locations and an expanding presence in New Jersey. His story includes moments of struggle, unwavering work ethic, and the pivotal role that faith played in his journey, from the early days of sweeping shop floors to pioneering digital print in North America.

Listeners also get a rare glimpse into the personal side of Bertram—the humble Hoosier upbringing, family values, and the unique culture he has fostered at Complete Design & Packaging. The episode highlights his deep investment in people, from developing a workplace rooted in respect and accountability to working side-by-side with his children, now part of the company’s leadership and sales teams.

“Howard’s story is a primer in how to be a success in business and in life,” said AICC President Mike D’Angelo. “Anyone who listens to this episode will see why Complete Design & Packaging is known throughout the industry as such a great operation.” 

Breaking Down Boxes is available on all major podcast platforms. New episodes drop the first Monday of every month and feature independent packaging industry leaders sharing the challenges and triumphs that shaped their companies—and their character. 

“Behind the Curtain” is available now at www.AICCbox.org/Boxes or wherever you listen to podcasts.